Parul Gulati is an actress, model and entrepreneur known for Nish Hair, popular shows, films and her journey from acting to business.

Parul Gulati is an Indian actress, model and entrepreneur who has made her mark across television, films and web series. She rose to fame as Bittan in Yeh Pyaar Na Hoga Kam and later appeared in projects including Girls Hostel, Haq Se, Selection Day, P.O.W. – Bandi Yuddh Ke and Silence 2. Beyond acting, Parul is the founder of Nish Hair, a successful hair-extension brand she built with a ₹5,000 beginning. Her entrepreneurial journey, Goa ventures and appearance on Shark Tank India have further added to her profile.
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Parul Gulati: From ₹5,000 Startup to a ₹50 Crore Business Empire

Actor, creator and entrepreneur Parul Gulati has built a unique journey that goes far beyond the entertainment industry. Best known for her acting projects and her entrepreneurial venture Nish Hair, Parul turned a simple idea into a successful business by identifying a problem that many people were uncomfortable talking about.
What started in 2017 with an investment of just ₹5,000 eventually grew into a business reportedly valued at around ₹50 crore. But Parul’s journey was not powered by huge marketing budgets or celebrity endorsements. Instead, she became the face of her own brand, created content herself and spent years directly educating customers about hair extensions.
Her entrepreneurial story also expanded into hospitality and real estate in Goa, where she has built ventures including a home, a hostel and a store. Her experiences there have given her a completely different perspective on business, money and expectations.

Parul Gulati
Actress • Model • Entrepreneur • Nish Hair Founder
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Physical Stats
Career
Parul Gulati is the founder of Nish Hair, a hair-extension brand that she built alongside her acting career. She has also appeared on Shark Tank India Season 2.
Education & Family
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Quick Facts
The Idea Behind Nish Hair
Parul’s entrepreneurial journey began when she was working as an actor and appearing in television commercials. During one shoot, she met a woman who was successfully balancing modelling, a full-time job and her own business.
That interaction made Parul realise that she also wanted to build something of her own.
At the time, hair extensions were not openly discussed in India. People dealing with thinning hair or hair loss often associated hair solutions with wigs, while social stigma made many hesitant to explore them.
Parul saw an opportunity.
Her idea was to make hair extensions more accessible, affordable and easier to purchase online while also changing the way people looked at them.
She eventually launched Nish Hair in 2017 with just ₹5,000.
Parul Gulati Became Her Own Brand Ambassador
When Nish Hair started, influencer marketing was nowhere near as powerful as it is today. Parul also didn’t have the kind of budget required to hire major celebrities for brand endorsements.
So, she decided to become the face of Nish Hair herself.
Initially, she thought it would only be temporary. Her long-term dream was to bring major stars on board as ambassadors. Until then, she started shooting videos on her phone and posting them online.
What began as a necessity became one of her biggest business advantages.
Parul consistently created content, demonstrated her products and spoke directly to potential customers. Instead of relying only on conventional advertisements, she made the founder herself part of the marketing strategy.
Her approach was simple: show the product, explain it and keep showing up.
She has even joked that she is still the marketing department of Nish Hair because she can simply make reels instead of depending on a large advertising budget.
Her First Product Was Made With Basic Machinery
The early days of Nish Hair were far from glamorous.
Parul personally worked on her products and created her first hair extension using basic machinery. The initial product was designed to add volume to thinning hair.
But creating the product was only half the challenge. Finding someone willing to buy it was another story.
Parul began taking her products to television commercial auditions, where several models and actors would wait together.
She would sometimes remove her own hair extension in front of them, creating curiosity and conversations around the product.
That curiosity eventually helped her find customers.
Her first paying customer was an actress named Menka, who wanted a customised hairpiece. Although a similar product could have been priced at around ₹10,000–₹12,000, Parul agreed to sell it for ₹5,000 because recovering her initial investment was important at that stage.
The first attempt wasn’t successful, and she had to redesign the product before completing the sale.
It reportedly took an entire month to convert her first customer.
That experience taught Parul one of the biggest lessons of entrepreneurship: an idea only matters when it is actually executed.
Flea Markets Helped Her Understand Customers
Before social media became the biggest growth engine for Nish Hair, Parul personally took the products to flea markets.
She travelled to different cities, approached customers and encouraged them to try the extensions rather than simply explaining the product.
One of her clever tactics involved asking customers to take photographs after trying the hair extensions.
Many people would initially walk away without buying anything. But after seeing themselves in the photographs, some would return and purchase the product.
After around 12 flea market events across different cities, Parul started seeing serious potential in the business.
One event in Ahmedabad reportedly generated around ₹1 lakh in sales, giving her confidence that Nish Hair could become much bigger.
Customer feedback also helped her expand the product range, with Nish Hair eventually introducing products such as hair toppers along with clip-in extensions.
Why Parul Gulati Says Virality Doesn’t Always Mean Sales
Parul’s success on social media could easily make people believe that simply going viral is enough to build a business.
She doesn’t agree.
According to her, viral content and content that actually generates sales are two different things.
A video can attract millions of views without necessarily convincing viewers to purchase anything.
Her strategy therefore focused on making the product immediately understandable.
One of her strongest content formats involved removing her hair extensions on camera. The visual instantly grabbed attention while also demonstrating what the product actually did.
For Parul, consistency remains one of the most important factors.
Her philosophy is essentially: if people don’t see the product, they can’t buy it.
Nish Hair Reached Cannes
Parul also found creative ways to promote Nish Hair beyond social media.
One of the most memorable moments came at the Cannes Film Festival, where she wore an outfit made using real human hair supplied by Nish Hair.
The idea was a perfect extension of her founder-led approach. Instead of simply promoting her business through advertisements, Parul physically represented the product on an international platform.
The original outfit was reportedly supposed to be more elaborate, but a shortage of material shortly before the event forced the team to modify the design.
Even so, the look generated attention and reflected Parul’s willingness to take unconventional marketing risks.
Parul Gulati’s Shark Tank India Experience
Parul also appeared on Shark Tank India, entering the show with confidence in her business.
However, she admitted that she wasn’t completely comfortable with business terminology and financial jargon.
Her actual pitch reportedly lasted much longer than the version viewers eventually watched because television episodes naturally condense the presentations.
The experience nevertheless became another important chapter in her entrepreneurial journey.
Parul’s advice to new entrepreneurs is straightforward: don’t let too many opinions stop you from executing an idea.
She believes constantly asking people whether an idea is good can sometimes kill the idea before it gets a chance to become reality.
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From Mumbai To Goa: Another Side Of Parul Gulati
While Nish Hair established Parul as an entrepreneur, her investments in Goa introduced her to another side of business.
Parul has spoken about owning a home, hostel and store in Goa, turning the destination into more than just a holiday spot for her.
She once expected her Goa villa to command a rental price of around ₹45,000 per night. Reality, however, turned out to be very different, with the property eventually charging around ₹11,000 per night.
That experience taught her that business projections and real-world demand can be very different.
Her hospitality venture, Malkin Hostel, has also shown her that running a property business isn’t always as glamorous as it might appear on social media.
Why Goa Matters So Much To Parul
For Parul, Goa isn’t simply another investment destination.
She sees it as a place where she can slow down, think clearly and escape the constant rush of Mumbai.
As she has explained, Mumbai gives her energy and hustle, while Goa gives her something she struggles to find in the city — space.
She enjoys simple things there, including scooty rides, peaceful mornings and the monsoon season.
For someone balancing acting, entrepreneurship and content creation, that slower environment has become an important part of her lifestyle.
Entrepreneurship Changed Her As An Actor
Parul believes running businesses has also influenced the way she approaches acting.
Entrepreneurship has taught her resilience because rejection, problem-solving and understanding people are part of everyday business.
That experience has helped her become more confident about choosing acting roles as well.
Rather than simply looking for familiar characters, Parul wants to take on roles that challenge her and allow her to explore different sides of herself.
She has also spoken about her long-standing admiration for poet and writer Amrita Pritam, saying that working on something connected to her remains a childhood dream.
Parul Gulati Insta Images






























Parul Gulati Movies & Shows
A look at Parul Gulati’s films, television shows and web series across her acting career.
| Movie / Show | Year | Type |
|---|---|---|
| Kis Kisko Pyaar Karoon 2 | 2025 | Film |
| Girls Hostel | 2018 | Web Series |
| Zorawar | 2016 | Punjabi Film |
| Hey Prabhu! | 2019 | Web Series |
| Bluetick | — | TV Show |
| Haq Se | 2018 | Web Series |
| Yeh Pyaar Na Hoga Kam | 2009–2010 | TV Show |
| Nee Jathaleka | 2016 | Telugu Film |
| The Raikar Case | 2020 | Web Series |
| Silence 2: The Night Owl Bar Shootout | 2024 | Film |
| Udta Teer | 2026 | Film |
| Your Honor | 2020–2021 | Web Series |
| Romeo Ranjha | 2014 | Punjabi Film |
| P.O.W. – Bandi Yuddh Ke | 2016–2017 | TV Show |
| Burrraahh | 2012 | Punjabi Film |
| Kitani Mohabbat Hai Season 2 | 2010–2011 | TV Show |
| Selection Day | 2018–2019 | Web Series |
| SnG Comedy | 2015 | Digital Show |
| Ittefaq | 2017 | Film |
| Office Gossip | 2001 | Show |
| Enduko Nachav | 2015 | Film |
| Tu Yaa Main | 2026 | Film |
| Gustaakh | — | Film |
| Second Hand | — | Film |
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Parul Gulati Believes Followers Aren’t Enough
Despite having a strong digital presence, Parul understands the limitations of social media popularity.
Having followers can certainly create opportunities, but she doesn’t believe followers alone can guarantee a long-lasting acting career.
Her philosophy is simple: social media can open the door, but talent has to keep it open.
That mindset perfectly explains Parul Gulati’s journey so far — whether it is acting, Nish Hair, content creation or her Goa ventures, she has repeatedly focused on building something beyond temporary attention.
And as The Traitors Season 2 brings another wave of attention to personalities from the entertainment world, Parul’s story stands out for another reason: she isn’t just an actor or creator. She has successfully turned her personal experience, audience connection and entrepreneurial instinct into businesses of her own.
Pulse by Anubhav will continue bringing such stories together — from celebrity journeys and entertainment updates to the business stories behind familiar faces.
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FAQs About Parul Gulati The Traitors Season 2
Frequently Asked Questions About Parul Gulati
Quick answers about Parul Gulati’s age, career, business, movies, shows and more.
Who is Parul Gulati?
Parul Gulati is an Indian actress, model and entrepreneur known for her work in television, films and web series. She is also the founder of Nish Hair.
What is Parul Gulati famous for?
Parul Gulati is widely known for playing Bittan in the TV show Yeh Pyaar Na Hoga Kam. She is also recognised for her web-series appearances and her entrepreneurial venture Nish Hair.
What is Parul Gulati’s height?
Parul Gulati’s height is approximately 165 cm, which is around 1.65 metres or 5 feet 5 inches.
Where was Parul Gulati born?
Parul Gulati was born in Rohtak, Haryana, India.
What is Parul Gulati’s profession?
Parul Gulati is an actress, model and entrepreneur. Alongside her acting career, she founded the hair-extension brand Nish Hair.
What is Nish Hair?
Nish Hair is a hair-extension brand founded by Parul Gulati. She has been closely involved in building and promoting the brand through founder-led content and social media.
Was Parul Gulati on Shark Tank India?
Yes. Parul Gulati appeared on Shark Tank India Season 2, where she pitched Nish Hair, her human hair-extension business.
What are some popular Parul Gulati movies and shows?
Some of Parul Gulati’s notable projects include Yeh Pyaar Na Hoga Kam, Girls Hostel, Haq Se, Selection Day, P.O.W. – Bandi Yuddh Ke, Romeo Ranjha and Silence 2: The Night Owl Bar Shootout.
Is Parul Gulati married?
According to the biographical information provided for this profile, Parul Gulati is unmarried.
What did Parul Gulati study?
Parul Gulati trained in acting at the Royal Academy of Dramatic Arts (RADA) in London, England.
What is Parul Gulati’s connection with Goa?
Parul Gulati has spoken about her strong connection with Goa, where she has been involved in ventures including a home, hostel and store. She also describes Goa as a place that gives her space to slow down and think.
Is Parul Gulati an entrepreneur?
Yes. Parul Gulati is an entrepreneur and the founder of Nish Hair. Her business journey began with a small initial investment and grew alongside her acting career.

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